Celebration!

There is a celebration today, but before I tell you more about it I would like to say something about my two different hats. If I give interviews or write pieces for my blog I do that as independently as possible. And I think I pretty much achieve that ! But as most people know by now, I also have my own product line; Skincare by Dr. Jetske Ultee. Tricky sometimes; I am always afraid that people think that I give my advice in order to promote my own products. Because this really isn’t the case and I want to avoid giving such an impression, I almost never talk about my own skincare products. Furthermore, I don’t spend money on expensive advertisements and advertising campaigns. I prefer to spend this on the products, my blog and research (ok, and very occasionally on a new pair of shoes:-)).

Proud nevertheless…so, a small celebration

Anyway, today I have my other hat (or party hat) on and this time it is about Dr. Jetske Ultee products. It is now precisely a year ago that my own skincare products came into the world. And that, I am very proud of! I developed the products because, in my opinion, there were not enough products available with safe and well researched active ingredients which also came in high concentrations. And I knew that; it was a difficult birth! The first version of my products had indeed high concentrations of active ingredients, but was brown, didn’t smell so nice and was too runny. After many attempts ( now I know why those manufacturers put such low concentrations in their products…) we have finally been successful in making very good products without having to compromise on the quality at all.

A year later

Meanwhile we are a year down the line. So when the products were finally brought to life last year, I didn’t dare dream that the company would grow so quickly. I am so proud of its success when I see the brand name in magazines such as Cosmopolitan, Linda, Glamour and Marie Claire. Uncover Skincare has in its first year even reached newspapers such as NRC, Algemeen Dagblad and Parool. That is all thanks to the people who had faith in us from the start! Even though there were a few teething problems along the way… I get palpitations when I think about the broken labels, failing internet checkouts and all the distribution problems.

But now it’s time for a celebration. It’s not so unusual then that today all of our regular customers receive a celebratory mail to thank them for their support. We also have a surprise for our non regular customers; just go to Facebook or Twitter….

As if that isn’t a bright start to 2012!

Regards Jetske.

(Dr. Jetske Ultee-Research Physician Cosmetic Dermatology)

p.s. to Hanneke, Agnes and Dagmar from the “Uncover team”; you’re the best!

You can also read:
Bubbling Cauldrons and Smoke Clouds above the Uncover Factory‘,
Happy New Year’,
Rubbish on the Cosmetics Market‘ and
Start the New Year with Radiant Skin‘.